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MADD - A BRIEF HISTORY In 1980, a drunken driver killed Cari Lightner, a 13-
year-old from Fair Oaks, California. Her mother, Candy Lightner, then started
a grassroots organization to fight drunkendriving.That organization, formed
in December of 1980, is called Mothers Against Drunk Driving, or MADD.
MADD grew rapidly. It consists now of hundreds of local
chapters across the United States. Most of the members want to find ways
to decrease the many injuries and deaths that drunken drivers cause each
year.
MADD members use a number of methods to achieve a reduction
in drunken driving.They provide education about the serious dangers and
high costs of driving when intoxicated. They use newspaper articles, television
stories, radio, school poster competitions, and other tools to provide
the education.
In addition to providing incentives to people that encourage
them never to drink and drive, MADD works totoughen laws and law enforcement
related to drunken driving. MADD members recommend stiff penalties and
prison sentences for drunken driving. Such penalties provide strong disincentives
for people not to drink and drive.
From United States History: Focus on Economics,
National Council on Economic Education, New York, N.Y.
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